10 Ways to Monetize Mobile Apps

Posted January 20th, 2012 in portfolio by admin

I presented last night at the Utah Mobile Developers group on 10 Ways to Monetize Mobile Apps. In short, here are the 10 ways I talked about:

  1. Paid
  2. Advertising
  3. In-App Purchases
  4. Webapp Subscriptions
  5. Subscriptions
  6. Sponsorships/Promotions
  7. Lead Gen
  8. Affiliate Sales
  9. Analytics
  10. Don’t

Each way has different business and marketing implications. They can also all be mixed-and-matched for interesting combinations. I think the future is with in-app purchases and the “freemium” model.

Here are the slides for your enjoyment.

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